In this week’s episode of The M&A Mastermind Podcast, join host Nick Olsen as he sits down with the incredible Shannon Weinstein, a CPA with a unique approach to building trust and connections in the business world. Discover the power of podcasting as a tool for expanding your reach and influence.
Episode Highlights: Explore why starting a podcast can be intimidating and alternative ways to leverage the podcasting medium. Uncover the importance of being a guest on other people’s podcasts and how it builds trust. Learn the art of “borrowing trust” and cross-contaminating audiences for exponential growth. Hear about the impact of being on a show with a vast audience and leveraging the host’s network.
Understand the value of strategic storytelling and the surprising results of a personal story shared on a podcast. Get insider tips on how to pitch yourself as a podcast guest and stand out from the crowd. Dive into the world of podcasting with genuine conversations, avoiding overly rehearsed pitches.
Why You Should Tune In: Whether you’re considering starting a podcast or aiming to be a guest on one, this episode is packed with insights and practical advice. Shannon Weinstein shares her journey and reveals the unexpected power of personal stories in creating meaningful connections.
Who Should Listen:
Entrepreneurs looking to expand their brand through podcasting. Professionals seeking alternative ways to build trust with their audience. Anyone interested in the behind-the-scenes of podcast guesting and hosting.
Don’t miss out on this enlightening episode! Hit play now and unlock the secrets of podcasting for business success. Remember to subscribe, share, and leave a review if you find value in this conversation. Happy listening! 
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